PLQ and Our Community

Lendlease's Vision is to Create Better Places

To call an urban environment a “Place”, something more than a mere space, implies the successful creation of an emotional attachment between a created environment and its users. Our interpretation of a “Place” involves the art of creating environments where people consciously choose to dwell, by being sensitive to a community’s needs and the elements that draw its members to one urban location over another.

“Placemaking” views the building of successful and activated public spaces as the starting block for designing a space. It refers to the adoption of a people-centric approach in designing urban spaces and focuses on creating engaging and memorable user experiences. Effective place design requires active engagement with partners who provide input as co-creators and is informed by an early understanding of their vision and aspirations for the urban space that they will inhabit. That very placemaking thought steered the team to be creating a positive and sustainable outcome for the Urban Redevelopment Authority’s broader Paya Lebar Central Masterplan; underscore the site’s significance as a new sub-regional commercial hub for Singapore; and showcase an intimate understanding of the community we are creating a place for.

A Vibrant Commercial Hub

Directly integrated into the Paya Lebar MRT interchange, the 4-hectare mixed-use development is a key catalyst to the Urban Redevelopment Authority's masterplan to transform Paya Lebar into a sub-regional business and lifestyle hub.

The centrally located Paya Lebar Quarter (PLQ) is just 10 minutes from the Central Business District and 15 minutes from Changi Airport, offering unprecedented convenience and connectivity.

In addition to being a new home for businesses, PLQ will also enjoy a vibrancy as communities come together to engage in a diverse range of activities throughout the year.


The Paya Lebar Community

Paya Lebar Quarter is located within the culture-rich neighbourhood of Paya Lebar. Inspired by this connected culture, Paya Lebar Quarter weaves these fabrics together to create a sum greater than its parts – bringing to life historic and cultural nuances of the precinct and surrounding sites.

Visitors will be able to see the sites of Paya Lebar, on foot or bicycle, enjoying food, culture, business and history. It will come to represent Singapore’s commercial hub with a sense of cultural vibrancy.

What the Community Wants

To ensure Paya Lebar Quarter meets the needs of the community, the team invested in quantitative research to understand market trends, consumer preferences and identify gaps in the market.

  • Retail moments



    Listed from most common:

    1. Transactional & Disengaged
    2. Tried & Tested Social Spots
    3. Hanging Out & Family Time
    4. Special Occasions
  • Buyer profile

    DINK = Double income no kids  PMEB = Professionals, Managers, Executives and Businessmen  HHI = Household income

  • Retail moments


    Listed from most common:

    1. Dining
    2. Banking & Groceries
    3. Breaks & Recreation
    4. Entertainment & Socialisation
    5. Work/meeting
    6. Health & Fitness